Flipkart : first Indian app to cross 50 million install

Flipkart recently announced that its Android app had crossed the 50 million installs landmark on the Google Play Store in the first week of February 2016. With a rating of 4.2 it is currently ahead of its competitors Snapdeal and Amazon which both have a rating of 4.1. Flipkart is now the first Indian app across all genres including- communication, social, entertainment, to cross the 50 million install benchmark.

The company launched its android app in Sep 2013 and has achieved the feat in less than 30 months.

A SimilarWeb report ranked Flipkart as India’s number one shopping app with 47% of the share of visits. The report also stated that the combined traffic share of Flipkart and Myntra stood at 63%. Amazon was in the third position with 15.86% followed by Snapdeal with 13.84%.

The Morgan Stanley report on ‘E-commerce in India for 2016’ placed Flipkart as the number one e-commerce company in India with a dominant market share of 45%. According to the report, Flipkart’s market share of 45% is equivalent to the combined market share of the next three players (Snapdeal, Amazon and Paytm).

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