Truecaller has launched a user verification SDK (Software Development Kit) for third-party apps which will allow apps to verify users based on their information with Truecaller. As of now the SDK is only on Android and is available to registered third party apps on that platform.
The company has partnered with 12 Indian apps including Quikr, Mobikwik, redBus, CarDekho, BharatMatrimony.com, ixigo, OYO Rooms, TO THE NEW Digital, FreshMenu, Terraa, Cash Care and ShopClues. TrueSDK will help users utilise their Truecaller credentials to log in to third-party apps and verify their phone numbers. TrueSDK is also free for developers to use and has no plans to charge them for the service any time soon.
The company, which generates revenue only from premium subscriptions, is also planning a lot of partnerships to increase their consumer base. Currently, Truecaller has partnerships with Airtel, Tata Docomo, Gionee, Obi, Celkon, Micromax, Microsoft, Cyanogen among others.